Change Lives Make Money:
The Podcast For Online Trainers

EPISODE 458 - Being Vulnerable without Being a Victim

It may sound like a contradiction, but being vulnerable is powerful. 


Why? Because it allows your clients to get to know you better. This lends a sense of familiarity and comfort that can help you grow your business.


But there’s a trick to it. 


If you post something on your social media or in your content that shows vulnerability, you don’t want it to inspire sympathy. You want it to inspire respect.


That’s the key. Your vulnerability can’t appear to be negative or a cry for attention. It has to be something inspirational and relevant. 


Being open and personal is one of the best ways to get engagement and interest in Social Media. It allows people to get to know you, like you, and trust you. And that will make it easier for you to sign new clients.


If you don’t embrace your vulnerability, you won’t stand out from the countless other fitness coaches out there. You’ll get lost in a sea of bland and boring content.


When your informative and educational content is blended with that vulnerability it allows you to impact your clients and prospects on a deeper level. 


It will be a lot easier for you to close clients, get more leads, and instill enthusiasm in your existing clients. This is because they know you.


That sense of familiarity is priceless in building an Online Fitness Coaching business. It’s like wearing a bright red t-shirt in a sea of blue online fitness coaches.

I’ve Been There. I’ve Done That. Now Learn with Me.


I know all the ins and outs of online fitness coaching. I’ve made mistakes and I’ve had successes. But I’ve never given up. That’s how I was able to open my own gym and start an online coaching business that has not only brought me success, but also benefited over 600 other online fitness coaches.


I love to share my knowledge. So, when you work with me, you learn with me.


I’m ready to help you shed those 9-5 shackles and enjoy the freedom, satisfaction, and yes, money, you’ll get from being an online fitness coach.


If you got value from this podcast and would like to work closely with me and my team to scale your fitness business and learn how to go online, go to my Instagram account @bmarkfit and DM me with the words “Change Lives.” We can start a conversation about our amazing Online Trainer Escape Plan, that allows you to make $10,000 plus a month by helping people transform their lives through health and fitness.


Follow Me. I’ll Help You Succeed.

While you’re here, be sure to subscribe to my podcast Change Lives Make Money: The Podcast For Online Trainers. It’s a great source for free advice and info. Rate and review too. It helps me know whether or not I’m giving you the kind of content you want and need.

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Tell me about your latest successes. Ask me questions. Give me ideas for future podcasts.

I’ve always felt a successful business is built on two pillars:  Persistence and Communication.

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Have the best day of your entire life!